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Seregon Declares War on the High Cost of Mobile App Development

The Mobilizer creates mobile apps on three platforms

"The Mobilizer” creates custom mobile apps on three platforms for $20K.

Ottawa, Canada - March 8, 2011 - Mobile application developer Seregon Solutions in now offering “The Mobilizer”, a fixed-price service to create and deliver custom mobile apps on three different mobile platforms.

Forrester Research has estimated that the development cost of a business app on a single smartphone platform ranges from $20K and $150K. Seregon's offer of developing a data-driven business app on three mobile platforms for a fraction of the usual cost is unprecedented.

“Our six years of developing mobile apps has resulted in a unique cross-platform development tool called DragonRAD,” said Julian White, CEO of Seregon. “We have become so confident in DragonRAD for creating mobile apps that we can now offer customers a complete mobile solution for this remarkably low price.”

Tim Leiter, Director of Engineering, New Products, at YouSendIt Inc. contracted with Seregon last year to develop YouSendIt Tracker for BlackBerry. "Seregon has been a great development partner. I was particularly impressed by their ability to develop a robust quality solution on time and on budget. They are a professional team and working with them has been very enjoyable. "

The Mobilizer is aimed at sophisticated, data-driven business applications. Seregon will develop these apps with DragonRAD, which includes out-of-the-box connectors to back-end databases and the ability to view, manipulate and update data on all major mobile devices, including BlackBerry, Android, iPhone, PlayBook and Windows Mobile. The Mobilizer package includes a subscription to DragonRAD valued at $5K.

Seregon believes that this service will be most attractive to independent software vendors (ISVs) and enterprises to provide mobile access to back office business applications, such as field service, CRM, healthcare and dispatch.

About Seregon Solutions:

Seregon Solutions develops mobile data-driven business applications for ISVs and enterprise customers. Seregon's applications run on multiple smartphones and mobile devices, including BlackBerry, Android and iPhone, and synchronize with back-end systems and databases. For more information, please visit www.seregon.com.

About DragonRAD:

DragonRAD is an application development environment for building, deploying and managing mobile business applications on all major mobile devices. Using DragonRAD, developers can create mobile apps that connect to back-end databases in a matter of minutes. DragonRAD can be downloaded for free from www.dragonrad.com.

Contact:

Gord Graham
ggraham@seregon.com
613-591-1116 x114

Seregon Solutions Inc.
4019 Carling Avenue
Ottawa, Ontario
K2K 2A3 Canada
Phone: 613-591-1116
Fax: 866-650-1972